Track, Measure, Optimize and Repeat.

Increase your Sales Revenues and your marketing effectiveness by bridging the gap with Pardot.  Track and measure the effect of your campaigns right from your dashboard. Understand Marketing's impact on your business - and take a deep dive into the metrics that matter by combining Pardot and B2B Marketing Analytics.

Empower Marketing and Sales teams to work together

Increase your Sales Revenues and your marketing effectiveness by bridging the gap with Pardot. Track and measure the effect of your campaigns right from your dashboard. Understand Marketing's impact on your business - and take a deep dive into the metrics that matter by combining Pardot and B2B Marketing Analytics.

  • L2RM (Lead to Revenue Management) process development and optimization
  • ROI / Campaign Influence report modeling
  • Scoring and Grading modeling and implementation
  • Lead management
  • Content planning and strategy